Fiyu(uuu)
Food Delivery Application.
Dinner to the rescue
Design can stay in someone's head for years. Every so often, it saves the day with food.
The brief was simple:
Draw a logotype that acts like a character — warm, a little goofy, all personality, but professional where it matters.
It also had to carry the feeling of the old logotype forward.
The ta-da moment is below.
Make ordering simple, with a design that explains itself.
Keep the app fast — nobody wants a loading screen when they're hungry.
Recommend food based on what each person actually likes.
Offer eco-friendly options, from sustainable packaging to local produce.
Fold in healthier choices for the wellness-conscious crowd.
Marketing materials
Creative Direction, Visual & Brand DesignFood Delivery Application
Logo, brand identity, creative direction, app icon, iconography, marketing materials